17 of the Best Examples of Beautiful Blog Design

According to a recent U.K. survey, bloggers have ranked as the third most trustworthy source of information, following only friends and family. That’s right — bloggers are trusted more than celebrities, journalists, brands, and politicians. But how do you...

The Ultimate Guide to Storytelling

An art. Not a process, method, or technique. Storytelling is described as an art … the “art” of storytelling. And — like art — it requires creativity, vision, skill, and practice. Storytelling isn’t something you can grasp in one sitting, after one course. It’s a...

53 Focus Group Questions for Any Purpose

Whether your focus group is there to give feedback on a product or service or help you assess how your brand stands out in your competitive landscape, thought-provoking, open-ended questions are essential to a productive discussion. However, it’s easier said...

The Ultimate Guide to B2B Marketing in 2020

Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. The biggest determinant of effective marketing, however, is your audience. If you’re...

10 Common Landing Page Myths to Avoid

I remember when I found out the Tooth Fairy wasn’t real. My whole world was shattered. Granted, I was about eight, but I was furious to find out that my parents had been putting a quarter under my pillow every time I’d lost a tooth, not a sweet fairy named...

How to Buy a Domain Name

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Buying a domain name is one of the first steps to launching a website.  But finding the perfect domain for your site and registering that domain...

How to Use Instagram Filters in Paid Social Media Campaigns

One billion – that’s how many people use Instagram each month. With such a huge, highly engaged audience, you can bet the competition between brands is tough. This is why small details can make all the difference, and Instagram filters could play a part in making your...

What Is the 10/20/30 Rule of PowerPoint?

Despite how many PowerPoint presentations I’ve given in my life, I’ve always struggled with understanding the best practices for creating them. I know they need to look nice, but figuring out how to make them aesthetically pleasing and informative is tough.  I’m sure...

What Are Meta Tags?

Let’s talk about meta tags — what they are, why they matter, and how to do them better. First things first — what made you click on this article to read it? Maybe the title caught your eye, or perhaps it was the short blurb you saw. You might have clicked simply...